Vandoit, an adventure campervan company, announces a rebrand to broaden their reach and further position themselves as an outdoor adventure company with a mission to change lives.
Today they launch:
● 1-for-1 Social Initiative- BUY A VAN. GIVE A BIKE.
● New logo/design
● New website
● “The Adventur’r,” an adventure-based newsletter
Due to their modular design, efficient building systems, and extreme attention to quality and details, Vandoit grew explosively to become one of America’s largest adventure van companies. Since Vandoit’s conception three years ago, the company has experienced over 300% YOY growth. A key reason for their success was because of their unique take on what a campervan should be.
“When Vandoit first started, everyone in the market was building what you would consider a traditional campervan; a lot of wood inside, cute, homey, however, not at all functional for the adventurer. We focused on three things, versatility, quality, and durability,” said CEO Brent Kline.
He also added, “We want the adventurers who use our vans to be able to reconfigure and restructure their vans to suit their current adventure. Many people refer to our vans as the Swiss Army Knife of vans, and we like that comparison.”
New Logo and Design
The most noticeable change will be the Vandoit logo, which retains the retro 70’s vibe.
“One thing we made sure to keep was our 70s look. Our first logo was very hippy-inspired, which was awesome, and we loved that look,” said Kline. “Our new look and font is still very 70’s and stays true to our roots and foundations; it’s just not as hippy and more legible on the vans.”
Buy a Van, Give a Bike
Giving back has been a pillar of Vandoit’s culture, which is why Vandoit is becoming a social enterprise. Vandoit has a new look but also a new mission. The company is partnering with World Bicycle Relief to create a sustainable 1-for-1 model, where they will donate one heavy-duty bicycle for every van sold.
“World Bicycle Relief helps to bring sustainable transportation to villages, primarily in Africa, allowing more to access education, healthcare, and work. They have developed an efficient, innovative, and scalable model to empower students, health workers, and entrepreneurs in developing regions with truly life-changing mobility,” said Jared McCauslin, COO.
“These bikes change and save people’s lives. When companies look to get involved with a social cause, they must evaluate the actual impact. That is why we had yet to officially partner with a company because we hadn’t found one that showed enough feasible and sustainable effects,” added McCauslin.
The Adventur’r Newsletter
Vandoit is also launching an adventure-based newsletter. The Adventur’r is going to bring adventure-based information/entertainment straight to the subscriber’s inbox.
“The Adventur’r” will be a great way of us expanding our reach beyond vans and vanthusiasts. We will pack a ton of value, not just for the van life crowd but also for other outdoor enthusiasts. We will share adventure tips, stories, and pertinent articles. We are stoked about this and the new demographics it will bring into the Vandoit family,” said McCauslin.