GORE-TEX has announced the expansion of its Outerwear on Demand program to Killington and Jay Peak ski resorts in Vermont, marking its first introduction to the East Coast. This innovative rental service offers high-performance ski and snowboard clothing, catering to new enthusiasts and infrequent visitors who prefer not to invest in expensive gear. The program, already successful in 13 North American locations, features GORE-TEX’s top-quality garments known for their durability, waterproof, and windproof capabilities.
David Newey from W. L. Gore & Associates highlights the partnership with Killington and Jay Peak as a step towards enhancing the snow sports experience by combining convenience and advanced technology. The program is also an eco-friendly option, promoting “usership” over “ownership” due to the long-lasting nature of GORE-TEX products.
Both Killington and Jay Peak officials express excitement about offering stylish, durable GORE-TEX outerwear to their guests. The program ensures that each garment undergoes rigorous inspection and cleaning after rentals, maintaining high standards of quality. Chris Brennan from GORE-TEX emphasizes the aim to provide an unparalleled rental experience with maximum comfort and convenience.
For more information about the Outerwear on Demand program, visitors can explore GORE-TEX’s website.