The immersive marketing and media event Camp 9600 returns to Breckenridge, Colorado, Sept. 11-13, 2016, with happy hour discussions, coffee meetups, campfire chats, bike-to sessions and small-group workshops.
This year’s focus on “data-driven storytelling” features representatives from GoPro, Travel Oregon, Strava, Zeal Optics, Roots Rated, Matador Network and more. Now in its second year, the camp was developed to inspire better immersive marketing and storytelling techniques.
Attendees include content creators, strategists, marketing professionals, entrepreneurs and leaders in the outdoor and travel industries. Envisioned by the Breckenridge Tourism Office, Camp 9600 was created with a core group of advisors from Mountaintop Media, Fathom VR, Backbone Media and VOCA Public Relations.
“We heard from last year’s attendees that Camp 9600 was the best conference they’d ever attended, and we’re thrilled to bring it back,” said Scott Fortner, co-creator of Camp 9600. “Because of the progressive nature of our community, it just makes sense to use Breckenridge’s natural environment and the historic Arts District—it’s a living lab where attendees can find their stories, take part in hands-on learning and connect with each other.”
With sessions taking place over hiking, biking and fireside with s’mores, the goal is that “campers” network and learn at a deeper, more personal level.
The Camp 9600 schedule kicks off with the notorious Breckenridge Oktoberfest. After that the experience includes hands-on workshops in photography, videography, design thinking and more; as well as the good, the bad and the ugly of influencer marketing; new approaches to social distribution; and a blow-out closing celebration that highlights the best work created during camp.
To register or learn more, visit Camp9600.com and join the conversation on Twitter @camp9600 and by using #camp9600.